Behind the Scenes with Booodl It

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We wanted to share a few behind-the-scenes pics from our weekend of filming on Sydney’s Oxford St. We’re making a short explainer video to show how Booodl It works for stores: users add products they want and we let them know when they’re near a store that stocks anything from their list.

With 18% of shopping behaviour driven by convenience, and 90% of transactions still taking place in store, Booodl It is a win-win for retailers:

  • More footfall
  • More sales
  • A better in store experience
  • More meaningful cutomer relationships

The location for the shoot was the gorgeous AJE boutique (ladies, plenty of clothing eye candy below). We’ll share the finished video here as soon as it’s done!

In the meantime, if you know any stores in Sydney who should get involved, we’d be so grateful if you could send them our way.

The Booodl It team

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To buy these beautiful creations, head to 94 Oxford St. Paddington, 33 Bayswater Rd. Potts Point or online:

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